A multinational media company headquartered in Hamburg
Germany which operates in 15 countries worldwide. Turnover during 2012 was €2.129billion
euro.
They also publish magazines such a Q,
KERRANG and MOJO
which are all well-known music magazines although cater to slightly different
genres.
My music magazine is similar to
KERRANG which is why I
believe Bauer
would be a good publisher for my
magazine. They already have
successful
music magazines and a lot of other
magazines as well such as Empire
which is
a British film magazine. It would be
beneficial as they would already
know
where the magazine would sell and the best
area to sell it in order to hit
the target
market.
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